Explore our platform - Interactive display banners
Client: Saxo Bank Global
Skills: Concept, Setup in Bannerflow, Coding, Design, Animation.
Background
We wanted to challenge the traditional way to make display banners - which often are passive and not really inviting in terms of interaction and “fear of missing out”.
How can we showcase highlights of features of our platform - while inviting the user to explore.
Solution
It was very important for us, that the banners as a stand alone (without users´interaction) - was still appealing and have strong CTAs.
We combined nice platform UI with pulsing “+” buttons - inviting the users to click around and explore. Our intention was also to create some “fear of missing out” effect, by indicating there are something more content behind the buttons.
